NICKELODEON SUMMER TOUR

CONSUMER ACTIVATION / CREATIVE DESIGN

Client Nickelodeon The Summer tour that reflects the Nickelodeon brand values. Inside the Nick Village the kids and teens enjoyed educational activities and games, they discovered and learned new ways of having fun. The TV presenters of the channel gave guest appearances in the daily scheduled program.

  • 900        mq of village
  • 21          days of field activities
  • 7            seaside resorts involved
  • 3            days spent on site
  • 8.000    active contacts
  • 30.000  flyer distributed
  • 1.000     posters
  • 1             television program recorded into the village
  • 10.000  gadgets distributed